Paid Media Coordinator, Digital Marketing Agency Experience
Job Description:
- Provides support for a team of strategists with updates and optimization-related tasks.
- Assist in conducting search query reports, keyword list updates, creative swaps, special updates, and preview link generation.
- Perform account-wide changes for repeatable, manual tasks that impact the entire portfolio.
- Manage geo fencing campaign work, including account launches, geo extensions, and fence + special updates.
- Perform concession and image updates across Paid Search, Pmax, Display, and Paid Social platforms as needed by the client.
- Handle paid media tracking and tagging setup, ensuring proper implementation and troubleshooting any tracking-related issues in Google Tag Manager and Google Analytics.
- Perform Quality Assurance (QA) checks on all new campaigns across Paid Search, Paid Social, Display, Performance Max, Demand Gen, YouTube, Native, and Audio to ensure 100% accuracy.
- Aid in the implementation of agency-wide audits and platform changes, such as conversion settings, bid strategy updates, and account structure modifications.
- Stay up-to-date with trends, best practices, and platform algorithm changes across both the multifamily and digital marketing industry.
- Actively contribute to department and team meetings.
Requirements:
- 2+ plus years of experience in paid media, digital marketing, or a similar role.
- Proficiency with paid media platforms such as Google Ads, Meta Ads, Google Tag Manager and Google Analytics
- Strong analytical skills with the ability to draw actionable insights from data.
- Excellent communication and collaboration skills.
- Detail-oriented and highly organized.
- Self-motivated and eager to learn in a fast-paced environment.
- Google Ads, Google Analytics, and Facebook Blueprint certifications are a plus.
Benefits:
- Full-time direct employment (not project-based!)
- Paid for 5 days while working only 4 days a week (Remote)
- Work with a leading US Digital Marketing agency
- Career growth and learning opportunities
- Additional perks from the client