Social Brand Manager

The Role We’re looking for a Social Brand Manager to own organic social across our portfolio of brands — Vendingpreneurs, our founders’ personal accounts, Modern Amenities, and additional brands as they’re brought in house. You’ll be the connective tissue between strategy, creative, and distribution: scheduling and platforming content, coordinating with agencies and internal teammates, and making sure every channel is growing with a clear point of view. This is a hands-on strategic role, not a pure scheduler. You’ll set the editorial direction, pull the right assets from the right people, keep the content engine running on cadence, and report on what’s actually working. What You’ll Do Own scheduling, distribution, and publishing cadence across all portfolio accounts, tailoring each post to the platform it lives on. Coordinate between graphic design, copywriting, paid media, and outside agencies to source exactly the material you need to maintain consistent production. Drive meaningful channel growth — followers, engagement, and qualified attention — with a strategic plan behind each account, not one-off posts. Platform original content and intelligently redistribute existing assets (webinars, podcasts, long-form, founder content) across channels without diluting quality. Build and maintain reporting infrastructure that tracks channel health and surfaces real insights, not just vanity metrics. Either manage paid promotion directly or partner closely with a paid specialist to run ads that grow channels, push key messaging, or generate qualified marketing leads. Develop and adapt each brand’s core guidelines into a working social brand guide that keeps voice and visual identity consistent across channels. Manage creative workflows in Notion and keep communication tight and timely across departments and agencies. Experience 3–5 years managing multiple social accounts simultaneously, ideally across more than one brand or business. A demonstrable track record of driving channel growth — be ready to point to specific accounts you grew and how. Direct experience working with designers and copywriters to produce content, and either running paid social yourself or coordinating with a paid specialist. Comfortable building and maintaining reporting (channel performance, growth, lead contribution). Skills We’re Looking For Platform-native fluency across Instagram, LinkedIn, and X — you understand how each algorithm rewards content and tailor format, cadence, and hook accordingly. A critical eye for brand — you instinctively know when something is off-voice or off-look, and you hold the line. Cross-functional coordination — you can pull work from designers, writers, paid, and agencies and keep everyone moving on deadline. Brand-to-social translation — you can take a brand’s foundational guidelines and build a social-specific guide from them. Notion proficiency — you can manage creative pipelines and content operations inside the platform. AI fluency — you use tools like Claude to rapidly iterate on graphics and copy, and to analyze performance data, then bring back meaningful insights of your own rather than just outputs. Output discipline — you balance consistent, qualified production with the occasional swing for content that punches above its weight.