Remote PPC Digital Marketing Strategist
Overview
Join our dynamic team as a Remote PPC Digital Marketing Strategist and take the lead in crafting high-impact paid advertising campaigns that drive growth and engagement. In this role, you will leverage your expertise in performance marketing, media buying, and digital analytics to optimize advertising efforts across multiple platforms. Your strategic insights will help clients maximize ROI through innovative PPC campaigns, social media management, and targeted SEM initiatives. This is an exciting opportunity for a motivated professional eager to influence digital marketing success from anywhere in the world. Duties
- Develop, execute, and manage comprehensive PPC campaigns across platforms such as Google Ads, Bing Ads, Twitter Ads, and Facebook Advertising to meet client goals.
- Conduct detailed keyword research using SEO tools and Google Analytics to identify high-converting search terms and optimize campaign performance.
- Manage media planning and buying processes, including budget allocation, bid adjustments, and performance tracking to ensure maximum ROI.
- Utilize Google Tag Manager and Web analytics tools to monitor campaign metrics, analyze user behavior, and implement conversion optimization strategies.
- Oversee social media management efforts to enhance brand visibility and engagement through targeted advertising on various platforms.
- Collaborate with clients and internal teams to refine strategies based on data insights, industry trends, and evolving digital marketing best practices.
- Prepare detailed reports on campaign performance, providing actionable recommendations for continuous improvement.
Qualifications
- Proven experience in PPC campaign management with a strong understanding of SEM strategies across multiple platforms including Google Ads, Bing Ads, and social media channels.
- Proficiency with SEO tools, Google Analytics, Google Tag Manager, DoubleClick, and other web analytics solutions.
- Solid knowledge of media buying techniques, media planning, budgeting, and conversion optimization methods.
- Familiarity with affiliate marketing strategies and e-commerce environments to drive online sales effectively.
- Strong analytical skills with the ability to interpret data insights into actionable marketing tactics.
- Excellent communication skills for collaborating with clients and cross-functional teams.
- Ability to stay current with industry trends in digital marketing, performance marketing, and media buying. Embark on a rewarding journey where your expertise fuels innovative advertising solutions! We are committed to providing a paid position that values your skills while offering opportunities for professional growth in the vibrant world of digital marketing.
Pay: $51,408.70 - $61,911.55 per year Benefits:
- Unlimited paid time off
Work Location: Remote