[Remote] MARKETING SPECIALIST
Note: The job is a remote job and is open to candidates in USA. Xylo Technologies is seeking a Marketing Specialist to provide strategic marketing consultation and guidance to various clients. The role involves partnering with the Marketing Manager to build marketing plans and implement marketing activities to advance Mayo Clinic's mission and business objectives.
Responsibilities
- Provide strategic marketing consultation and guidance to various clients
- Partner with the Marketing Manager and/or Director to build marketing plans
- Drive, implement, monitor, and measure results of marketing activities
- Involved in the strategic evaluation and tactical execution of marketing activities, which may include advertising, collateral development, digital marketing, content creation/assessment, and event management/sponsorship
- Demonstrate a strong understanding of marketing, critical thinking, and strategic counseling
- May involve competitive landscape assessments and recommendations
- Represent Mayo Clinic internally and externally
- Demonstrate project management skills and the ability to manage projects through the entire project life cycle
- Proactively seek opportunities to build and improve positive relationships with colleagues, leaders, and experts
- Understand and act independently to drive functional strategies forward to advance Mayo Clinic's mission, strategic plan and business goals
- Build credibility with peers and internal stakeholders
- Assess opportunities for improvements and demonstrate willingness and ability to adapt to change
Skills
- A bachelor's degree with strong academic performance in a related field, which may include liberal arts, business, marketing, healthcare, or similar field, plus 3 years professional experience in a relevant field
- Broad based knowledge of marketing strategies
- Strong leadership, problem solving, critical thinking, active listening, quantitative skills, persuasive oral and written communication skills, project management, presentation skills, and interpersonal skills
- Proven execution ability, including digital marketing experience
- Ability to work effectively in a consensus-style and collaborative environment that expects and promotes teamwork
- Comfortable in a fast-paced and changing environment
- Ability to inspire trust and confidence, and maintain a high degree of professionalism and confidentiality
- Ability to work independently and collaboratively to prioritize and drive forward multiple projects
- High personal motivation supporting a strong work ethic, flexibility, and creativity
- Positive influence on others
- Occasional travel and the flexibility to work weekends and evenings as necessary
- Digital marketing experience
- Experience with marketing automation, understanding data, surfacing trends, and working with digital and advertising channels
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