Marketing Coordinator (Onsite or Remote)

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• Description

Follett Content Solutions has been a trusted partner for educators since 1873! We support our educators that touch more than 45 million students worldwide. Follett Content Solutions helps build a diverse collection of print and digital resources to support every student. We are currently hiring for a Marketing Coordinator to join the Marketing team. This position is a full-time exempt role in our located in McHenry, IL. This position would be a hybrid position with Monday, Tuesday & Thursdays in office and Wednesday & Friday's remote. For the right candidate, we will consider remote. The pay for this position is $52,000 - $58,000 annually. We offer an array of benefits, to see those benefits click here. Any pay range disclosed is based upon a combination of neutral factors such as required qualifications, experience, education, skill, training, certifications, seniority, etc. Follett Content Solutions reserves the right to provide any successful candidate a salary at the most appropriate level set as a result of such candidate’ qualifications, experience, education, skill, training, location, certifications or seniority. Position Overview: The Marketing Coordinator is a foundational, execution-focused role that provides broad support across the Follett Content Marketing team. This position is ideal for a detail-oriented, highly organized self-starter who thrives in a fast-paced environment and takes pride in keeping projects moving, deadlines met, and teams aligned. The Marketing Coordinator works across marketing functions supporting campaign execution, maintaining tools and resources, managing task tracking, and ensuring nothing falls through the cracks. This is a foundational role for someone eager to dive into the full scope of B2B and eCommerce marketing while making an immediate and tangible impact on day-to-day operations. Key Responsibilities:

• Marketing Campaigns
• Maintain and update content spreadsheets for Titlewave post projects, including Quarterly Non-Publisher/Co-Op Posts, Publisher Co-Op Titlewave Posts, and Quarterly Titlewave Posts
• Assist with campaign asset preparation, QA, and routing under the direction of Marketing Leads
• Support timeline adherence through task tracking, status updates, and follow-ups across active campaigns
• Help manage dependencies across content, creative, video, and communications to keep workstreams moving
• Content & Social
• Schedule and publish content across owned social and digital channels
• Assist with social media listening, posting, scheduling, QA, and backup coverage as needed
• Help maintain content calendars and publishing checklists to ensure timely and accurate distribution
• Monitor basic performance metrics across channels and prepare summaries for review by the Content Strategist or Director
• Videos & Webinars
• Assist with webinar logistics including registration pages, calendar invites, reminder communications, presentation drafting and editing, dry-run scheduling, and HubSpot sync
• Support live event coordination and post-event follow-up workflows
• Upload, organize, and maintain video assets across platforms including Wistia, YouTube, and internal libraries; help repurpose video content across channels in coordination with the content team
• Maintain and update checklists for video and webinar execution to ensure consistency and quality
• Communications
• Manage content libraries, bookmarks, and shared internal resources including Library, Bookmark, and lobby monitor assets
• Support media monitoring, competitive news tracking, and coverage summaries
• Help prepare materials for announcements, product launches, and events
• Maintain messaging documentation and version control across shared resources
• Conferences & Events
• Support pre-, during, and post-event campaign execution in partnership with event planner, marketing strategy/demand and content teams (emails, social posts, landing pages, rotating ppts, research for venues, etc.)
• Support internal communications to conference attendees as needed, including agendas, logistics, and on-site details
• Coordinate event related logistics including booth materials, shipping, supply inventory, etc.
• Creative Services
• Support asset organization, file naming conventions, and archiving across shared creative repositories
• Assist with Storefront updates and preparation of event and promotional materials
• Help maintain brand and asset libraries to ensure resources are current, organized, and accessible across the marketing team
• Administrative & Operations
• Maintain and create Marketing-owned SharePoint sites to ensure they are current and operational (e