Features Editor, Amazon News

About the position Amazon is hiring an editor to report, write, edit, and project manage feature stories for Amazon's corporate news site, AboutAmazon.com. As part of the Amazon News editorial team, you will produce deeply reported, visually rich content that showcases Amazon News as a premium, trusted source of information about Amazon for external audiences. You will work closely with our senior features editor and photo and design leads to create storytelling that goes beyond news announcements—content that provides exclusive behind-the-scenes access, breaks down complex topics, and connects authentically with audiences. There will also be travel opportunities throughout the year to Amazon facilities for on-the-ground reporting. The ideal candidate brings digital journalism and feature writing expertise, with the proven ability to spot compelling story ideas and break down complex technical topics into compelling, digestible narratives. You will ideate with multiple teams and develop features about Amazon's work across AI, innovation, sustainability, customer experience, and other priority topics. Your understanding of data-driven digital journalism and distribution strategy will be crucial in ensuring these stories reach and engage audiences. This is an individual contributor role that sits within Amazon's Communications & Corporate Responsibility org. You will be expected to work cross-functionally across the Amazon News team and the wider communications org. You will partner with communications stakeholders to understand specific objectives, audiences, and messaging requirements for each feature, using these insights to develop effective content and distribution strategies that maximize story reach.

Responsibilities

• Report, write, and edit feature stories that require deep access to Amazon facilities, employees, and technical experts.
• Conduct interviews, gather on-the-ground details, and collaborate with our design and photo leads to create visually compelling stories that educate audiences on complex topics.
• Serve as a content partner to communications teams, providing guidance throughout feature development from planning to execution and analysis.
• Build and maintain productive relationships that enable early access to subjects, streamlined approvals, and successful content delivery.
• Work with our team's editor in chief and senior editor to implement the Amazon News feature strategy.
• Identify compelling story opportunities that ladder up to priority reputational narratives, using audience data, SEO insights, and editorial judgment.
• Develop and execute comprehensive distribution strategies for each feature to maximize reach and impact.
• Collaborate with channel owners, executive communications, and social media teams to secure distribution commitments early in the production process.
• Use engagement data—time on page, recirculation rates, and other metrics—to evaluate feature performance and make data-informed adjustments.
• Develop and document best practices, create efficient workflows, and help scale feature production.
• Manage multiple stories simultaneously at different stages from ideation through publication.

Requirements

• 3+ years of editor, content strategist, technical writer, or content developer experience
• Excellent written communication skills
• Experience working with data and leveraging analytics to inform decisions
• Strong understanding of SEO/GEO and experience using tools like SEMrush and Google Trends to inform content strategy
• Bachelor's degree

Nice-to-haves

• Experience working in digital media or digital journalism
• Experience developing, editing, and planning web and/or blog content, including using CMS tools
• Experience conducting keyword research and trend analyses with Google Trends and other tools to monitor seasonal and real-time trends
• Strong understanding of Google's algorithm and the key factors that impact visibility in organic search results and Top News results
• Familiarity with, or willingness to experiment with, technology tools (e.g. GenAI) for content creation
• Track record of developing original, high-performing content concepts
• Experience developing scalable content processes and best practices
• Ability to exercise high judgment in narrow time frames
• Experience reporting and writing long-form feature stories, preferably covering AI, technology, and innovation
• Can translate complex technical concepts into engaging, accessible narratives
• Understands the current digital content landscape and what makes premium content break through
• Builds strong relationships to secure access and navigate approval processes
• Thinks strategically about distribution, not just content creation
• Makes well-reasoned decisions, even when they differ from stakeholder perspectives
• Adapts well to change and embraces experimentation
• Delivers compelling stories with measurable engagement results
• Thrives in a fast-paced environment managing multiple stories at various production stages

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• sign-on payments
• restricted stock units (RSUs)